Today’s post kicks off a series of posts on the topic of shopping for art by color.
These days, I find many shops and on-line retailers choose to display their merchandise by color. Whether it’s clothing on a rack or home accessories shown in a catalog, it seems helpful to shop with a specific color in mind.
Traditionally, shopping for art doesn’t happen this way since we’ve long been advised not to ‘match the art to the curtains.’ Therefore, this will be blasphemy to purists – but let’s consider shopping for art by color for just a moment. Think of it like accessorizing an outfit. Often we have a color scheme at home, or we know what color is dominant in a room, so shopping for art in a complimentary or contrasting color creates a strong argument from a design perspective.
Putting color first also speaks volumes from a color psychology perspective. To start, let’s look at the color red:
Red is a warm and positive color associated with our most physical needs and our will to survive. It exudes a strong and powerful masculine energy.
Red is energizing. It excites the emotions and motivates us to take action. It signifies a pioneering spirit and leadership qualities, promoting ambition and determination.
It is also strong-willed and can give confidence to those who are shy or lacking in will power.
Being the color of physical movement, the color red awakens our physical life force.
Depending on the texture, deep reds may absorb light while brighter reds allow light to bounce off walls.
Red with a touch of brown or purple will feel warmer than pure red with hints of pink. Orange-tinged reds will make you feel energized, while purple-red shades can make a space feel more intimate and quiet.
So, what color is your room and will red art make the right statement? If so, click here for more art with the color red!
would love you to do a series using blue